Welcome to Bourbon Country

An Original American Experience is Waiting

American wines have their sacred grounds, and several regions are widely known as extraordinary travel destinations.

But for the connoisseur of world-renowned American whiskey, there is only one place that allows you a sensual and sensory experience that is truly unique to America.  Only one place where the smooth mellow flavors, the rich traditions and folklore, the regional culinary experience, the hip urban cocktail scene and the relaxed countryside mingle together to create an experience unlike anything else.  Only in Kentucky.  Only in Bourbon Country. 

Perhaps it is the limestone that filters the spring-fed streams and rivers in Kentucky.  Maybe it is the gently rolling lush green of the bluegrass.  Perhaps it is the warm, humid summers and mild winters.  Or the abundance of fresh, locally grown corn, rye and other grains.  Nowhere else do the perfect conditions come together for making bourbon like in Kentucky.

Whether you’re a bourbon neophyte or a time-honored aficionado, Bourbon Country promises a memorable and authentic vacation experience that will keep you coming back for more.

Adoration Abounds for Bourbon's Quaint CapitalCome Enjoy a Historically Distilled ExperienceThe Kentucky Distilled ExperienceWhere Bourbon's Roots Run DeepThe Heart of KentuckyHorse Capital of the WorldHome of the Kentucky Derby and the Urban Bourbon ExperienceSo much fun. Take your pick.UNESCO Creative CityThe American Saddlebred Horse CapitalWhere Old Tradition Thrives and Everyone's Part of the FamilyThe heart of the Bluegrass RegionRemote and PicturesqueThe North's Gateway to Bourbon CountryTwo unique distillery experiences in Christian CountyIn the Heart of the Hills

Sip and Savor The Experience

Welcome to Bourbon Country!

Welcome to Bourbon Country! We invite you to travel throughout Bourbon Country to take in the many sites and attractions that toast our signature export.

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Let Us Be Your Guide

Suggested Itineraries

Whether a bourbon connoisseur or amateur, you'll delight in rich bourbon culture and the inspired food & cocktail's in Bourbon Country.

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Travel the Trail

Urban Bourbon Trail

Explore Louisville's Top Bourbon Bars and Award-Winning Culinary Scene

A day in Kentucky’s Bourbon Country is not complete without taking in Louisville’s Urban Bourbon Trail®. This curated collection of local bars and restaurants were created to complement a day of touring distilleries. Staff at each of the stops have a wide knowledge of whiskies, some of the...

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Urban Distilleries

Urban Bourbon Distilleries

Proud to serve as the Gateway to Bourbon Country as a starting point for the scenic tours of legendary countryside distilleries, Louisville is now buzzing with a unique bourbon experience all its own.

The city is alive with the sounds of hustle, bustle and exciting new developments springing up on the original Whiskey Row and elsewhere with nearly a dozen bourbon-related ventures and $1 billion in investment. Louisville’s first distillery since Prohibition, The Evan Williams Bourbon...

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Bourbon Itineraries

Plan a unique trip to Bourbon Country with one of our suggested itineraries!

While it is possible to see every distillery if you spend a week in Bourbon Country, getting to every wonderful bourbon experience that can be had, from a chocolate shop with THE best bourbon balls to every stop on the Urban Bourbon Trail, is a little ambitious. We’ve designed some itineraries...

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Bourbon Events

Bourbon Events

There is always something do in Bourbon Country!

Bourbon tastings, bourbon dinners, cocktail classes, the history of Prohibition, bourbon and cheese pairings, even a road race….there is always something do in Bourbon Country. Learn how to make an Old-Fashioned, enjoy a 5 course bourbon paired dinner with a Master Distiller, savor a bourbon and...

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Find A Room

Just like enjoying bourbon, there are many ways to experience it by staying in a variety of places from romantic countryside to vibrant downtown cities.